In-Depth Audit and Analysis
Comprehensive Website Audit for a Successful Migration
Our audit process starts with a detailed Google Search Console review to understand your site’s current performance. We analyze core keyword rankings to identify strengths and weaknesses. A technical review ensures your site’s SEO is optimized, while a content and structure review highlights areas for enhancement. We also assess click-through rates and conduct a Google Analytics audit for deeper insights. Our Google Index analysis ensures your site is fully indexed and performing at its best.
Our Seamless Pre-Migration Process
Step 1
We begin with a comprehensive audit of your existing site. Our extremely detailed audits will deep dive into your Google Search Console data, review your existing rankings keywords, conduct a detailed technical, content and structural audit of your existing site. Making sure we know how your current site performs and what Google likes about it.
Step 2
Next, we conduct keyword research for your new website and agree on what terms you’ll be targeting.
We will allocate these terms to the new site structure and research the user intent for each term.
Step 3
Finally, we implement redirects and conduct pre-launch testing to ensure a smooth transition to your new site.
Technical Review
Our technical review is a cornerstone of the migration process, ensuring that your website’s onsite SEO is optimised for maximum visibility. We meticulously analyse the existing content structure to identify areas for improvement, ensuring that your site is both user-friendly and search engine compliant. This involves a thorough examination of metadata, internal linking, and page load speeds, all crucial for maintaining your site’s SEO health during migration.
Onsite SEO Analysis
We delve deep into your current onsite SEO setup, scrutinising elements such as title tags, meta descriptions, and header tags. Our goal is to review these components to align with best practices, ensuring that your site maintains its search engine rankings post-migration.
Content & Structure Evaluation
Understanding your existing content & structure is essential for a seamless migration. We conduct a detailed review of your site’s architecture, ensuring that content is logically organised and easily navigable. This step helps us preserve the integrity of your content while making necessary adjustments to improve user engagement and SEO performance.
Expert Migration Consultancy from beginning to end
Collaborative Migration Support
At Migration Mavens, we offer dedicated consultancy time to ensure seamless communication between your team and our migration experts. Our collaborative approach guarantees that every aspect of your site migration is meticulously planned and executed. Engage in regular discussions to align strategies, address concerns, and optimise outcomes for a successful transition.
Post-Launch Activities
Ensuring Success
Once your new site is live, our work continues with a series of post-launch activities designed to ensure ongoing success. We conduct full site testing on launch day to identify and resolve any issues promptly. Our team sets up and monitors Google Search Console to track performance and address any indexing issues. We continue to monitor results for 30 days post-launch, providing insights and recommendations to optimise your site’s performance. Regular consultancy sessions are available to discuss progress and address any concerns, ensuring your migration is a success.
Ready to Transform Your Website?
Take the first step towards a successful site migration with Migration Mavens. Our team of experts are ready to assist you. Contact us today to schedule a consultancy call.